Sr. Media Buyer

At Scalepunk, we don’t just build brands — we engineer them for unstoppable growth.

Specializing in customer acquisition across competitive verticals (with a strong focus on finance), we combine data-driven strategies with in-house technology to deliver high-converting leads and scalable results.

Over the past decade, we have:

• Facilitated over €1 billion in loan applications.
• Acquired more than 2.5 million customers per year for our clients.
• Launched 10+ successful external products.
• Built 5 proprietary marketing platforms that power our daily operations.

We are a team of 60+ specialists driven by innovation, ownership, and performance — and we’re just getting started.

Role Overview
We’re looking for an experienced Senior Media Buyer with a proven track record in high-risk verticals (e.g. adult, dating, finance, CFD, iGaming) to join our team of professionals. This is not an entry-level role: we want someone who lives and breathes media buying, is motivated by results, and is ready to take full ownership of their campaigns and decisions.

You’ll be responsible for planning, executing, and optimizing large-scale media buying campaigns across multiple platforms (Google, Meta, and others). You’ll work in an environment that values proactivity, accountability, and deep expertise.

What You’ll Do

• Plan, launch, and scale media buying campaigns in high-risk verticals across multiple channels — including Google, Meta, TikTok, and others.
• Take full ownership of your campaigns from strategy and setup to execution, optimization, and reporting.
• Manage substantial ad budgets with a sharp focus on ROI and performance metrics.
• Set up and manage pixels, tracking, and analytics tools to ensure accurate attribution and optimization.
• Analyze and optimize campaign performance across platforms, delivering actionable insights.
• Proactively generate new marketing angles based on market trends, audience behavior, and competitor research.
• Collaborate closely with the creative team and write clear briefs for ad creatives (copy, visual, landing pages).
• Design and evaluate A/B tests to continually improve campaign performance.
• Deliver regular, structured reporting on KPIs, budgets, and campaign profitability (P&L).
• Constantly explore new platforms, tools, and strategies to scale campaigns further.

What We’re Looking For

• Minimum 3 years of hands-on media buying experience with significant budgets (ideally €100k+ monthly).
• Proven success in high-risk verticals such as adult, dating, finance, CFD, or iGaming.
• Deep understanding of advertising platforms (Google Ads, Meta Ads, other networks).
• Familiarity with tracking and optimization tools (Google Analytics, Meta Business Suite, etc.).
• Strong grasp of marketing fundamentals (CPM, CPC, CTR, conversion tracking).
• Highly analytical mindset with a focus on data-driven decision making.
• Extreme sense of responsibility and ownership over your work — you don’t just run ads, you own the results.
• Ability to work independently and proactively while collaborating with a team of experts.
• Problem-solving mentality with the drive to test, learn, and scale.
• Strong knowledge of English to communicate seamlessly both within the team and with external partners.

Nice to Have

• Experience with affiliate marketing.
• Additional languages or experience running campaigns in multiple markets.

What We Offer

• Competitive salary + performance based bonuses
• 25 days of vacation + 3 sick days
• Flat and trust-based culture — no micromanagement, real autonomy
• English/Czech language classes, if needed
• Modern office in Prague (Karlín) or remote flexibility within EU

If you’re a senior-level buyer who thrives on ownership, big budgets, and challenging verticals — we want to hear from you. Let’s grow together.